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Ultra Rare Sr Marketing Manager - Deerfield IL

Develop and execute strategic brand plans for PROCYSBI across markets.
Deerfield, Illinois, United States
Senior
yesterday
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Military Affiliated Job Opportunity

Our organization works with partner companies to source qualified talent for their open roles. The following position is available to Veterans, Transitioning Military, National Guard and Reserve Members, Military Spouses, Wounded Warriors, and their Caregivers. If you have the required skill set, education requirements, and experience, please follow the next steps. Unless specifically stated otherwise, this role is "On-Site" at the location detailed in the job post.

Job Title

Brand Strategy Leader

Key Responsibilities

Stay well-informed about market dynamics that could influence product growth, collaborating closely with Clinical Science Associates (CSAs), cross-functional teams within the organization, and external partners to create new programs based on market insights. Guide the development and execution of strategic plans for PROCYSBI or other brands as needed, establishing brand vision, positioning, core challenges, essential success factors, and tactical actions alongside the Ultra-Rare Leadership team. Track industry trends and HCP and patient community feedback to evolve brand strategies, measure initiative effectiveness, and adjust commercial approaches as needed. Design and oversee promotional strategies and programs for healthcare professionals at every stage of the patient journey. Collaborate with field personnel (e.g., sales, medical, patient services, and case management teams) and leadership to ensure alignment on KOL (Key Opinion Leader) and patient community programs, including management of speakers' bureaus, conferences, symposia, advisory boards, patient programs and educational/promotional materials for HCPs. Foster and sustain relationships with internal groups like Compliance, Regulatory, Medical, Project Management, Sales Training, and Sales Leadership to represent marketing interests and advance both strategic and tactical objectives. Exhibit strong executive presence and the ability to influence others without direct authority. Serve as lead for external partners (agency, meeting planners, market researchers, consultants) to ensure integration and consistency of strategies and messages across all tactics. Negotiate with vendors and drive optimal value for brand. Work closely with cross-functional partners on work orders and contractual agreements. Oversee planning and execution of all PROCYSBI field meetings in partnership with the general manager and all stakeholders. Serve as a key leader by turning strategic goals like positioning, customer journeys, and go-to-market plans into actionable projects and requests for capabilities. Ensures that marketing materials meet brand and regulatory guidelines. Collaborate with the Ultra-Rare team to develop innovative solutions that benefit patients and colleagues. Up to 25% domestic travel.

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Ultra Rare Sr Marketing Manager - Deerfield IL
Deerfield, Illinois, United States
Marketing
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Provides employment assistance, job listings, and career resources tailored to military veterans, transitioning service members, and their families.