(USA) Senior Manager, Marketing Planning And Strategy

Senior Manager, Marketing Planning And Strategy

The Creative Strategist will be responsible for developing compelling omnichannel creative strategies for brands that align with business objectives. The Strategist is a talented storyteller with a pulse on advertising trends and impacts and can create effective narratives for multiple audiences. In partnership with the Art Director team, they will create unique, custom and high-impact marketing and creative solutions for Walmart Connect advertisers, collaborating across Walmart Connect and with Enterprise Marketing, Site Merchants, and Retail Marketing.

The ideal candidate is a strong marketing strategist, business writer and visual presenter who can work in multiple mediums. The candidate is a collaborative creative professional who can craft effective frameworks, compelling case studies, and persuasive storylines, and is passionate about leading a team. This role is right for you if you have expertise in building and maintaining strong business relationships, possess a unique ability to translate data into actionable insights, have sound project management skills, and are equally passionate about planning and execution of ideas.

Key responsibilities include developing innovative marketing and creative solutions, engaging in cross-functional planning sessions, leading and inspiring a team of creative professionals, and managing multiple projects concurrently in a fast-paced environment.

Position requirements include over 10 years of marketing or creative experience, especially in digital media and marketing in the multi-brand retail industry, or at tech platforms, ad agencies, brands, or media companies. A college degree in Marketing, Design or Advertising is preferred.

Minimum qualifications include a Bachelor’s degree in Business, Marketing, Communications, or related field and 3 years’ experience in marketing or related field OR 7 years’ experience in marketing or related field.

Preferred qualifications include leading cross-functional projects, marketing or related field, and supervisory experience. A Master’s degree in Business Administration is also preferred.

Primary location: 702 Sw 8th St, Bentonville, AR 72716, United States of America.