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Regional Marketing Manager - Asia - pacific

Lead regional GTM strategy and demand generation to drive APAC pipeline growth.
Sydney
Mid-Level
7 hours agoBe an early applicant
Woolpert

Woolpert

Provides architecture, engineering, and geospatial consulting services, specializing in infrastructure, transportation, water resources, and spatial data solutions.

Regional Marketing Manager - Asia-Pacific

Woolpert is an award-winning, global leader in architecture, engineering, and geospatial services. We blend design excellence with cutting-edge technology to deliver exceptional client value. Our team is passionate about their work and committed to building the next generation of industry leaders, and as a certified Great Place to Work®, Woolpert embraces progress and innovation to create limitless opportunities for career growth.

The 'Woolpack' fosters a culture of innovation, inclusion, and ownership – exemplified by our celebrated Principal Program, which offers all employees, regardless of role or employment type, the opportunity to become company owners and share in the company's growing success. This program rewards leadership, high performance, and initiative, and is a cornerstone of Woolpert's commitment to empowering its people and expanding diverse leadership.

We're proud to be certified as a Great Place to Work® for the 9th time! We invest in advanced tools and professional development to empower our teams. Built on trust, respect, and shared success, our culture makes Woolpert more than a workplace – it's a community.

The Opportunity With Us As A Regional Marketing Manager

We are looking for a Regional Marketing Manager to join our high performing team. Reporting to the Senior Marketing Manager, Asia-Pacific you will be the voice of the region, translating global marketing strategy into regional marketing impact driving pipelines, revenue growth and brand consistency. This is a full time permanent position with hybrid work arrangements. You may choose to be based in our Brisbane or Sydney office.

You will be:

  • Acting as the voice of the region by bringing forward market dynamics, customer needs, and regional business priorities to inform global marketing strategy.
  • Translating global marketing strategy into regional activation plans that drive business growth.
  • Developing and executing regional go-to-market plans aligned with industry priorities and commercial growth objectives.
  • Owning regional demand generation and execution across campaigns, events, webinars and partner programs.
  • Partnering and supporting Sales, Communications and Digital Marketing teams to ensure brand consistency and alignment with the local market.
  • Tracking, reporting and optimising regional marketing performance across pipeline contribution and campaign and events ROI, as well as lead generation and engagement metrics.

We're looking for someone who has:

  • Tertiary Marketing qualifications or equivalent, and at least four years of relevant experience.
  • Experience in strategic marketing planning and regional GTM execution.
  • Strong commercial mindset with an understanding of pipeline development and sales alignment.
  • Expertise in demand generation and campaign strategy.
  • Flexibility and adaptability and willingness to travel up to 25% as required.
  • Excellent stakeholder engagement and communication skills, with the ability to build and maintain relationships.
  • Strong problem-solving skills.

With this role, the successful candidate must successfully pass pre-employment police background.

Desirable experience:

  • Experience working in the geospatial, engineering or professional services industries would be advantageous.
  • Experience working with global teams.

Woolpert Benefits:

  • Want to earn long-term rewards that reflect your impact? Woolpert's Principal Program gives employees the opportunity to become stakeholders in the company and benefit directly from its growth and success.
  • Want surety for your income? Woolpert employees benefit from automatic Salary Continuance Insurance provided by the company.
  • Want to make the most of your salary? Woolpert offers novated leasing and salary sacrifice options to help you get more value from your income.
  • Thinking of advancing your studies? Woolpack members wanting to continue their formal education with role related courses have access to reimbursements and study leave options to assist with their studies.
  • Need flexibility with where you work? Subject to operational requirements Woolpert offer flexible work arrangements.
  • Looking after your wellbeing? Woolpert employees and their immediate family members have access to our confidential Employee Assistance Program, along with our discounted voluntary corporate health insurance through Bupa.

We value diversity and inclusion at Woolpert and are committed to creating a workplace that reflects the diversity of the communities we serve. We welcome applications from First Nations peoples.

As this is a full-time role, this role requires individuals with Full Working Rights in Australia. Only shortlisted candidates will be contacted.

If you believe you might be a good fit and would like to join our Woolpack, click on the APPLY NOW button to submit your application. If you don't meet all the preferred qualifications for this position, we encourage you to still apply!

Woolpert is an equal-opportunity employer. Woolpert is committed to the full inclusion of all individuals. We recruit, train, compensate, and promote regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law.

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Regional Marketing Manager - Asia - pacific
Sydney
Marketing
About Woolpert
Provides architecture, engineering, and geospatial consulting services, specializing in infrastructure, transportation, water resources, and spatial data solutions.